Pudgy Penguins Go Mainstream as Retail IP Strategy Pays Off
Plush toys, Walmart shelves, and a hit Roblox experience have made the cartoon penguins one of the few NFT brands to reach a broad consumer audience.
Lena Park//Mar 26, 2025//5m
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Found 4 results for “consumer”
Solana Saga Phone NFT Holders Keep Getting Drops
The original Solana Saga handset — distributed at a loss in 2023 — has produced one of the highest-return on-chain consumer experiments in crypto history.
Lena Park//Jan 30, 2025//5m
White House CEA Reports on Passive Yield Stablecoin Costs
The Council of Economic Advisers found that a full ban on passive stablecoin yield would cost consumers roughly $800 million annually in lost returns.
Marcus Webb//Feb 9, 2026//5m
The Real Scaling Frontier Is User Experience, Not TPS
Crypto has spent a decade optimizing the wrong metric. Throughput is solved at the protocol level. The hard problem now is consumer experience, and we're losing that race.
Quinn Bradley//Jun 25, 2025//6m